Monday, May 4, 2020

[YouTube] Star Wars Ads/Promotions ('95-'05)


As I state in the video, I threw this together in about two days. I did spend a lot of that time scanning and photographing all of the images for this blog post and there are a lot of them. It's primarily about advertising and promotions from restaurants and grocery store foods, such as KFC, Taco Bell, Pepsi, and Kellogg's. A large portion of them focus on The Phantom Menace, though there are also some items regarding the special edition releases of the original trilogy.

The bags are on a wrinkled side and too large for the scanner. Most are simply ads rather than promotions though Doritos contained a game piece. There is also a 7" x 14" poster (to the right) that was likely created a variety pack but I'm not sure. Also, I'm updating this on May 19th as I found two more of the Episode III Lay's contest pieces.

Kudos released five products covering Episode I, III, IV, V, and VI (no II as far as I can tell). Each box contains a trading card that can be cut out and a chance to win a vacation. M&M's are simply bags branded with Star Wars of which I have two of.

Taco Bell/KFC/Pizza Hut
When the Phantom Menace released these three restaurants ran a "Defeat the Dark Side" contest where customers collects cardboard discs to try and win prizes. There is also a KFC children's meal box and I believe the boxed fish toy is from that.


Taco Bell
These are not part of the above Taco Bell promotions as they are celebrating the release of the original trilogy special editions. I've got three of the seven items they gave out.

There is a little overlap here with the above restaurants as I believe the plastic Pepsi cup is from one or all three of them. 

For Kellogg's there is a VHS tape titled "The Making of Star Wars" that I'm unsure of what the promotion is from. The shipping box is from Battle Creek, MI which is where Kellogg's is headquartered and how I determined it was a Kellogg's promotion. Then there is a Apple Jacks Dark Horse comic book and a Crispix R2-D2 snack bowl.

This is a Kmart ad for The Phantom Menace toys and clothing that I included for possibly no reason. My thought is that the child model holding the LEGO Naboo Starfighter could be a 6-year-old Cameron Monaghan. I've no idea if it actually is him but just thought it was a cool coincidence if so since he stars in the Star Wars Jedi: Fallen Order video game. It's a nice ad regardless.

Last item is The Phantom Menace official soundtrack mobile advertising piece from a music store. The center pieces feature the same image on both sides while the characters spin around to reveal another picture. 

May the 4th be with you!

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