Sunday, June 12, 2022

Sega Introduces Saturn at Tokyo Toy Show (EGM2 - July 1994)

Normally this would be the week I post about E3 but that was canceled this year so I'm not doing any predictions though companies are still using this week to announce some new titles through the Summer Game Fest streams and today is the Microsoft/Bethesda showcase at 10 AM PT/1 PM ET. For now though, I've scanned an article from the first issue of EGM2 (Electronic Gaming Monthly Squared) that covers Sega's Saturn unveiling at the June 1994 Tokyo Toy Show, just under six months ahead of its November 22, 1994 release in Japan. Of course, Sega was not well-prepared for the Saturn launch and underestimated Sony as is evident in this article, especially the interview portion on the last page.


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